Hmmmm, it’s been a long time since I’ve blogged here. The principle reason is this:
Little B came into my life on the 18th May 2012, and of course – life has not been the same! As cliched as it may sound mummyhood and parenting has been a totally new adventure; [...]
Afew weeks ago, whilst logging into one of my client’s Facebook Pages, I noticed a note regarding changes to the review functionality on Pages, and was startled by the implications this could well have on a number of my small business clients.
I wrote a blog post regarding ‘next steps for SMB’s‘ for the State [...]
My great friend, the rather wonderful photographer photographer and social activist Kirsty Morris is taking part in the Green Dragons Den at the Hay festival on Friday.
She’ll be pitching her idea for QR codes and product stories – she has some awesome ideas that will help businesses and organisations share [...]
Just been reading around the topic of rich snippets in local search.
I’ve been using hCard microformat for ‘contact us’ and ‘find us’ pages on sites for a while, but hadn’t yet tried out the hReview creator. I took the opportunity to try it out based on my [...]
….tumbleweed.
Whoops, another 2 months have gone by and no blog post from me! It didn’t take long to break my new years resolution to blog more regularly. Oh dear. My only excuse – when you’re busy working hard for your clients, when you’re creating cracking content for them and helping them socialise it, [...]
Here we are, final talk at ThinkVisibility, and we’re here with everyone’s favourite Panda and she’s talking to us about clever things, like….
KPI’s, Data, Reporting and Communications Stop Pandering to Others, Start Maximising your Relationships The bigger picture keep your actual business objectives in mind (it’s not just ranking number 1 for laptops, or [...]
Liana ‘Li’ Evans is first up.
You have to realize that facebook is not a search engine. It’s hard to find things on facebook if you are not connected already.
Facebook’s algorithm for seearching for things is not the same as Google.
Facebook provides value, stickiness and engagement.
Is your audience [...]
Moderator: Andy Atkins Kruger – Webcertain
Speakers: Lisa Myers – Verve Search, and Jens Munch – Strategic Partnerships, Google
First up is Lisa, speaking from a client perspective.
Some stats:
1 in 5 queries have local intent. 97% of consumers use the web to shop locally local is the fastest growing trend in search. Lots [...]
Lisa starts by thanking us for being up this early, she’s surprised there aren’t come more tired faces given the party last night!
Mmm, yes – well some people were taking photos of themselves in toilets late into the night…looking hot seochicks!
What is social media?
Is it facebook, twitter, digg, bebo, foursquare [...]
With Amanda Davie from Reform, and Caragh McKenna of The Search Agency. First up is Amanda Davie.
She says she is going to try and make her presentation without mentioning JC Penney – great content but it’s getting tired….;)
Define:content
Content as the life-stream in search marketing.
Examples of great content:
[...]