Website redesign? 10 tips to avoid an SEO disaster

It was lovely to have been invited to speak at the Digital Tourism Exhibition at the Liberty Stadium in Swansea yesterday – it was a treat to meet up with other digital providers in Wales, and to have the pleasure of presenting to some friendly SMB owners and public sector organisations. I made a short presentation on website redesigns and how to avoid potential SEO disasters – here it is! Website redesign – 10 tips to avoid an SEO disaster from Claire Carlile Marketing There is a slightly more technical version of this deck – let me know if you’d like a copy and I’ll send you the...

Why I’m not blogging any more

Hmmmm, it’s been a long time since I’ve blogged here.  The principle reason is this: Little B came into my life on the 18th May 2012, and of course – life has not been the same!  As cliched as it may sound mummyhood and parenting has been a totally new adventure; at times frustrating, challenging and exhausting, but of course I wouldn’t change it for the world I’m now back at work full time, working with a range of clients on their inbound marketing requirements, and I’m loving it as much as ever.  However, I’m not getting the time to blog, I’m working on creating content for my lovely clients (including Adventure Yogi, Preseli Venture, Visit Pembrokeshire and The Mind Body Spirit Festival) rather than for myself, and I’m also taking an extended break from blogging for State of Search. Of course I’m keeping up to date with changes and updates in the world of digital.  Since time for me is at a premium I’ve been heartless in sorting through my blog feeds and now I’ll read only the ones that offer me the most value for my time – these are the blogs that survived the great blog cull of 2012: Distilled Seomoz (I love the top 10 email once a month – pure gold) State of Digital Hubspot John Doherty Seer Whitespark, Mihm and Blumenthal for local SEO Eeek look, I just...

Facebook pulls review functionality from Pages – my new post on State of Search.

Afew weeks ago, whilst logging into one of my client’s Facebook Pages, I noticed a note regarding changes to the review functionality on Pages, and was startled by the implications this could well have on a number of my small business clients. I wrote a blog post regarding ‘next steps for SMB’s‘ for the State of Search blog – you can read the post on State of Search here. Essentially, any hard earned reviews included on your business Facebook Page will disappear on the 31st October.  Businesses need to make sure that they archive and keep a record of the data, as well as put plans in place to re purpose the content to make the most of the SEO and credibility building potential of customer testimonials and...