Words

You know that thing where you have a super idea and then you work on strategy and tactics for a client for a couple of days and then Google makes a change to the way the SERP works and you’re all like...THAT. After having ‘experiment with FAQ schema’ on my TO DO list...

There's a nice bit of future gazing content here 'The Biggest SEO Trends of 2020, According to 58 Experts". And the best bit?  I'm one of those 58 experts ⭐😛 I was honoured to be asked by Danny Goodwin and Search Engine Journal to contribute to this awesome tome, so...

Quite a while ago the lovely women (follow Sarah on twitter for HOOTS)  from the SEO SAS podcast asked me if I'd like to be a guest on their marvellous (and very funny) SEO podcast.  I did that thing where I say yes (because you're supposed to say yes to great...

The importance of images At the last couple of talks I’ve given I’ve talked about how we exist in a very visual internet culture, where we carefully curate images in view of what they say about us personally 😜Recently I’ve been spending quite a bit of time advising...

While it seemed that ‘the world and his/her wife/husband/partner/significant other’ were generally living it up and getting their brain massaged at #MozCon some of us were crying into our cornflakes and poking around in the guts of Google My Business. Yesterday I was...

I touched very briefly on the importance of using UTM parameters (if you’re wondering ‘what’s a UTM parameter’?’ read this post now) in Google My Business in my Brighton SEO presentation this April where I gave a quick overview of the parameters you should add to the...