Just been reading around the topic of rich snippets in local search.

rich snippets in local search

I’ve been using hCard microformat for ‘contact us’ and ‘find us’ pages on sites for a while, but hadn’t yet tried out the hReview creator. I took the opportunity to try it out based on my visit to Ultracomida in Narberth yesterday. Here it is:


May 22, 2004 by Claire Carlile



7 High Street

Narberth Dyfed, SA67 7AR

United Kingdom

Took the time out of a hectic shopping day to stop off for a bite to eat in Ultracomida. Some of the reviews I have read describe the wait for a table as too long, and the staff as surly. However, we were seated quickly and the staff were sweet. Had a delicious pastrami and celery remoullade panini. Mmmmm, still smacking my lips together now. Highly recommended.


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Ultracomida in Narberth

Delicious edibles at Ultracomida in Narberth

I can definitely recommend a trip to this fabulous eatery if you’re ever out enjoying the varied shopping experiences of Narberth, and they also serve a fabulous tapas.

Their website, however, looks like it could do with some serious love and attention – couldn’t find the address of the Narberth branch, they need to claim their Places page, and they should also take the time to respond to the reviews, both negative and positive. Small businesses take note – remember to provide your full contact details on your website – make it easy for people to contact you, review you, and say nice things about you. Happy days!