Quite a while ago the lovely women (follow Sarah on twitter for HOOTS) from the SEO SAS podcast asked me if I’d like to be a guest on their marvellous (and very funny) SEO podcast. I did that thing where I say yes (because you’re supposed to say yes to great opportunities, right?) and then put it off for months because, quite frankly, I was shitting it. 😜
And then, running out of places to hide, the recording day came around, and you know what? I BLOODY LOVED IT. 💌 I always do! And I hope that you do too. You can listen to the podcast on Spotify, Google podcasts, Stitcher, and wherever else you listen to your podcasts.

In this episode, Sarah and I discuss many things local SEO and marketing, chewing the fat on what businesses should be doing to make the most out of local digital marketing opportunities and we also discuss the results from research carried out before the podcast, where we asked those in the industries about the day-to-day realities of marketing local businesses.
And of course there’s the traditional SEO SAS forfeit – which wasn’t as scary as I had thought it would be – you’ll have to listen because it’s all too random and ridiculous to explain here! It involves UK geography and some ridiculous foodstuffs 🍲
Links to resources discussed in the podcast:
- Claire’s big list of local SEO resources
- Mobile Moxie – the must have toolset for local rankings and SERP feature analysis 📱
- The Expert’s Guide to Local SEO – (contact me for a secret code for 💰💰 off)
- GMB community forum
- GMB Product Experts 🤓 (follow these people and read their stuff!)