Hello again. 
I'm Claire Carlile.

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I’ve been working in digital marketing for over 20 years, primarily in the SEO and local SEO space. I’m a fellow of the Chartered Institute of Marketing, a Chartered Marketer, and have an MSC in marketing. I bring both academic and practitioner level marketing know-how to digital projects.

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I'm the "Local Visibility Expert" at Whitespark where I have the pleasure of putting together educational content, as well as testing and refining their range of products and services.

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I've worked with some other lovely Local SEO SaaS platforms including BrightLocal and Jepto on their top of the funnel content, and on their positioning. When it comes to Local SEO platforms I've used them all and I have a good feel for what works, and what doesn't.

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Previously, I was the resident Local Search Expert at BrightLocal, where I wrote and presented courses for BrightLocal Academy, and was a regular contributor to their written content and guides.

 

I'm an expert contributor to the annual "Local Search Ranking Factors" survey and a Gold Google Business Profile (GBP) Product Expert.

 

As a Gold GBP Product Expert, I play a key role in fostering a helpful and informed community around Google Business Profile and I'm very au fait with the common (and less common) challenges and opportunities of the platform.

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I work directly with a range of local businesses on their Local SEO strategy and implementation, as well as working with agencies to develop their processes for providing ongoing services. I also love to deliver training courses and have put together personalised training for some notable agencies.  See my Testimonials page for deets!