SMX London

May 19th 2020


Thanks for having me along SMX London – I BLOODY LOVED IT!

UTM Tagging for GMB

In this talk I explored the whys and wherefores of UTM Tagging for Google My Business – running through the tagging opportunities, how to keep your tags consistent, how to measure return on your GMB efforts, and how to tidy borked data using Google Data Studio.

Did you like that?


I hope you did!  Check out my complete guide to UTM tagging for GMB – with FREE Google Sheets UTM tagger.

Claire is a Chartered Marketer (MCIM) with over 20 years of experience working with a range of small and medium sized businesses on their digital strategy and tactical implementation. She’s a local SEO aficionado with a passion for customer experience management.

Want me to speak about local SEO at one of your events?

If you’re looking for a freelance SEO consultant to speak at one of your events, I’d love to hear more.  Especially if there will be cake.  And gin.